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bert.bits

About the studio

A builder, unleashed — and watching the cost

bert.bits is a one-person studio in Barcelona that runs on generative and agentic tools. That sentence used to be a boast; now it is a disclosure. The same tools that let one builder keep a science atlas, two recipe lines, a prompt refinery, a fiction canon and a games arcade alive at once are the tools that are hollowing out the crafts those things come from.

So the studio tries to hold both truths at once. It builds fast and in the open, because the opportunity is real and pretending otherwise would be its own dishonesty. And it binds itself with rules — about saying what is generated, about never selling untested work as tested, about naming sources and paying for inputs, about keeping a person at every gate, about teaching the method rather than hoarding it — because empathy is something you show on the card, not something you claim in the footer.

The site is organised as a street of forges. A forge is a room with its own fire, never a brand: SpectraDex, Snack Bits, Kitchen Bits, Vibe Arcade and the Reclamation Archive are the names on the bits; bert.bits is the signature on all of them.

The builder's house rules

Empathy is shown, not claimed

The machine that lets one person run five forges is the same machine hollowing out crafts that people spent lifetimes on. The studio holds both truths at once, and it does it with rules rather than slogans. These five go on the About page and on the back face of every bit.

  1. 01 Say what is generated Every image, recipe and prompt carries its provenance. "AI-generated serving illustration" stays on the card.
  2. 02 Never ship untested as tested A recipe is DRAFT until it has been cooked and timed; a pack is DRAFT until a human has read every prompt.
  3. 03 Name the sources, pay for the inputs Evidence anchors on every claim, licensed photos with attribution, paid tools paid for.
  4. 04 Keep a human at every gate Spend, taste and publish are decided by a person. Nothing auto-publishes.
  5. 05 Teach the craft, leave the door open The Lab shows how, the free entries are real, and the Fave Roll points at the people worth following.

Words we use

A short glossary

A bit
A small, finished, collectible piece of work with a reference code, a status, a price and a counter.
A forge
A room in the smithy with its own fire. Navigation and editorial grouping — never a brand.
A line
A named product family that lives in a forge: SpectraDex, Snack Bits, Kitchen Bits, Vibe Arcade, the Reclamation Archive.
A gate
A decision a person makes — spend, taste, publish — before a bit changes status.
DRAFT / FINAL / LIVE / ALPHA / PLANNED
What a bit says about itself. A status is a promise about which gates have closed.
The Counter
The small service between Stripe and the download vault that turns a paid order into a grant and a link.